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Writer's pictureShelby Ruch

Experience Autumn Leaves Like Never Before: Virginia’s Colorblind-Friendly Park Initiative


An aerial view of colorful fall leaves next to a body of water.
An aerial view of colorful fall leaves next to a body of water.

A cool breeze flutters through the air, leaves are changing colors, and the sun isn’t quite so sweltering: it’s finally autumn. What better way to celebrate the changing of the seasons than to take a scenic road trip, spend a weekend camping in the wilderness, or time hiking in the mountains ­– all to look at the rich yellows, vibrant reds, and burnt oranges of the trees? If you struggle with colorblindness, these experiences may be ones you’ve already ruled out.


But thanks to the state of Virginia, you may be able to participate in the fall tradition this year. Virginia has recently become the first state to implement colorblind-friendly viewfinders in every state park, allowing colorblind visitors to enjoy the vibrant hues of autumn. This groundbreaking move isn’t just about enhancing outdoor experiences ­– it’s a powerful example of prioritizing inclusivity and accessibility for all.

 

Prioritizing accessibility isn’t just a legal requirement, it’s also the right thing to do! Not only that, but it can also be a strategic advantage for your business or company. When you actively work to include everyone, you foster loyalty and brand trust. By making your offerings more accessible, you signal that you value all customers. Just as Virginia’s efforts for accessibility during the leaf-viewing season are gaining national attention, so too could your business become known for championing accessibility in your industry.

At Splash Box, we’re dedicated to helping our clients make their brands as accessible as possible. Are your digital assets and physical spaces compliant with accessibility standards? If not, now’s the time to start. Let’s work together to build marketing strategies that engage everyone ­– just as Virginia’s parks have done for their visitors.


Not sure where to begin with website and document accessibility? Download our free 508 compliance checklist!

 

Splash Box Marketing is here to help you make all your content accessible. To get started on your accessibility journey, check out our website at splashbox.com.

 

For more questions about accessibility and 508 remediation, contact us at info@splashbox.com.

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